Master in Sales Management and Marketing

Overview
Unify sales leadership with modern marketing—pipeline design, key account management, and measurable growth across channels.What You’ll Learn
- Go‑to‑market strategy & segmentation
- B2B/B2C funnels & pipeline governance
- Key account management & negotiations
- Brand strategy & positioning
- Content, social & performance marketing
- Sales enablement & automation (CRM)
- Pricing, promotions & profitability
- Forecasting & revenue operations
Program Details
- Duration: 12 months
- ECTS: 60
- Language of Instruction: Spanish
- Mode: 100% Online (synchronous and/or asynchronous)
Key Benefits
- Spanish Language Proficiency (C2)
- ATEEN Recognition
- ASEP Recognition
- OPSYD Recognition
- Full support for assignments & exams
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